How Agencies Can Win Bigger Healthcare Accounts Without Adding Developers

For many marketing agencies, winning bigger healthcare clients comes with one major hurdle: web development. Healthcare groups don’t just need strong branding and digital campaigns — they also require ADA-compliant, HIPAA-aware websites that integrate with portals, scheduling, and patient systems. Most agencies don’t have the in-house development bandwidth (or want the liability) to take this on.

The good news? You don’t need to hire developers to compete for and win these larger accounts.

The Problem: Growth Bottlenecks

• Healthcare prospects demand full-service solutions. If you can’t deliver the website, you risk losing the account.
• Building a dev team is expensive. Recruiting, managing, and retaining skilled developers drains resources.
• Compliance is a minefield. Without specialized expertise, mistakes can lead to reputational and legal risk.

The Solution: Strategic Partnership

By partnering with a healthcare web development specialist, agencies can:

• Expand their service offering instantly — without new hires.
• Present a unified solution — marketing + compliant web development.
• Leverage proven healthcare expertise — positioning your agency as the safer choice for hospitals, practices, and multi-location groups.

With Remedy CMS, agencies hand off all technical aspects of web development — design, programming, hosting, integrations, compliance — while retaining ownership of client relationships, campaigns, and strategy.

Benefits to Your Agency

• Win larger retainers. Full-service agencies command bigger contracts.
• Increase client stickiness. When clients rely on your team for both marketing and their website, they’re less likely to churn.
• Reduce overhead. No recruiting, no dev management, no compliance liability.

Takeaway

Bigger healthcare accounts are within reach — you don’t need to build a dev department, you just need the right partner. With Remedy CMS, agencies can compete at an enterprise level, win more business, and focus on what they do best: marketing.

Explore our Agency Partnership Program